Sobre la esencia retórica del mensaje publicitario

Statement of Responsibility:: López Eire, Antonio

Main Author:: López Eire, Antonio

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Format:: Journal article

Language:: Spanish; Castilian

Form / Genre:: text (article)

Published:: Universidad de Valladolid 2000

In:: Castilla: Estudios de literatura ISSN 1133-3820 Nº 25, 2000, pags. 97-111

Subjects:: text (article)

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540	\	\	\|a LICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. Más información: http://dialnet.unirioja.es/info/derechosOAI \| INTELLECTUAL PROPERTY RIGHTS STATEMENT: Full text documents hosted by Dialnet are protected by copyright and/or related rights. This digital object is accessible without charge, but its use is subject to the licensing conditions set by its authors or editors. Unless expressly stated otherwise in the licensing conditions, you are free to linking, browsing, printing and making a copy for your own personal purposes. All other acts of reproduction and communication to the public are subject to the licensing conditions expressed by editors and authors and require consent from them. Any link to this document should be made using its official URL in Dialnet. More info: http://dialnet.unirioja.es/info/derechosOAI
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