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En torno a la publicidad institucional de la Junta de Andalucía

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    Statement of Responsibility:
    Esteba Ramos, Diana
    Main Author:
    Esteba Ramos, Diana

    We do not have a clear identifier or note about this person. You can try to get more information using external search engines:

    Other Authors:
    Rubio Perea, Engracia

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    Format:
    Journal article
    Language:
    Spanish; Castilian
    Form / Genre:
    text (article)
    Published:
    Universidad de Málaga (UMA): Facultad de Filosofía y Letras 2009
    In:
    Analecta Malacitana ( AnMal electrónica ) ISSN 1697-4239 Nº. 27, 2009, pags. 195-219
    Subjects:
    Annotation:

    Linguistic analysis of the institutional communication carried out by a public administration. In order to obtain an overall picture of the publicity generated by the Andalusian regional government, there has been selected a set of advertisements, dated between 2005 and 2007. Advertisements in various text genres (posters, flyers, brochures, radio spots, television commercials and small TV reports) are included in this study.


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