Zur erfolgreichen Werbung im interkulturellen Kontext : zwischen Standardisierung und Diff erenzierung der Werbebotschaft
- Statement of Responsibility:
-
Agnieszka Fus.
- Autor:
-
Fus, Agnieszka (filolog) Autor
Nie posiadamy jednoznaczego identyfikatora lub notki o tej osobie. Możesz spróbować zdobyć więcej informacji korzystając z zewnętrzych wyszukiwarek:
- Format:
-
Artykuł z czasopisma
- Język:
-
German
- Forma / Gatunek:
-
- Artykuł problemowy
- Artykuł z czasopisma filologicznego
- Artykuł z czasopisma naukowego
- Opublikowane:
-
2017.
- W:
-
Studia Niemcoznawcze. ISSN 0208-4597. T. 60 (2017), s. 805-813
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| 655 | \ | 7 | |a Artykuł z czasopisma naukowego |2 DBN |
| 658 | \ | \ | |a Media i komunikacja społeczna |
| 658 | \ | \ | |a Zarządzanie i marketing |
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